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Ullu Web Series operates on a hybrid business model that combines free and premium content. This approach allows the platform to attract a wide audience while also generating revenue through subscriptions and advertisements. By offering a mix of free and paid content, Ullu caters to both casual viewers and dedicated fans.
Research from HubSpot shows that 70% of consumers trust recommendations from influencers, making this a crucial component of Ullu's marketing efforts. By aligning with trusted voices in the industry, Ullu ensures its message reaches the right audience.
